Our Story
For over 20 years we’ve understood that culture doesn’t stand still.

The soundtracks, the stars, and the surfaces change, But our ability to harness culture hasn’t. Not just reacting. Never forcing ourselves in. Co-creating. Connecting with as many people as possible. Pushing culture forward, with the world’s leading brands.
So when culture moves, we move.
And so does your business.
We believe
We believe
Ideas are built through
collaboration and craft.
Ideas are built through
collaboration and craft.
Company Values
+
1
Entrepreneurial spirit is how this company began, and remains vital to our success. And entrepreneurial spirit means that ideas and case studies only go so far: ultimately you need to get on the (proverbial) plane and fully commit to the journey.
We get on the plane.
2
We expect that everyone has confidence in what they do know, and honesty in what they do not know.
We know what we don't know.
3
We have the courage to embrace the unknown, and work through uncertainty rather than grasping on to an inferior plan just because it is more immediately apparent.
We run towards darkness.
4
We’ve never seen anyone fail that did not quit. And that’s why resourcefulness and resilience are equally important to us: we can’t just start with a great idea: we need to keep pushing, failing fast, getting better– and never quitting on our mission or your team.
We are defined by our resilience.
5
The only way we will consistently achieve excellence is to constantly challenge each other and the work we do together. Artificial harmony among our team will only hold us back. But as we challenge each other, we must always do so with respect for each other and the work.
We expect challenge + respect.
6
We seek to understand our customers so well that we can anticipate what they need– and how to build for the need– before it’s even asked for. This is equally important for our artists as it is our brand clients.
We pursue answers before the question has to be asked.
+
1
Entrepreneurial spirit is how this company began, and remains vital to our success. And entrepreneurial spirit means that ideas and case studies only go so far: ultimately you need to get on the (proverbial) plane and fully commit to the journey.
We get on the plane.
2
We expect that everyone has confidence in what they do know, and honesty in what they do not know.
We know what we don't know.
3
We have the courage to embrace the unknown, and work through uncertainty rather than grasping on to an inferior plan just because it is more immediately apparent.
We run towards darkness.
4
We’ve never seen anyone fail that did not quit. And that’s why resourcefulness and resilience are equally important to us: we can’t just start with a great idea: we need to keep pushing, failing fast, getting better– and never quitting on our mission or your team.
We are defined by our resilience.
5
The only way we will consistently achieve excellence is to constantly challenge each other and the work we do together. Artificial harmony among our team will only hold us back. But as we challenge each other, we must always do so with respect for each other and the work.
We expect challenge + respect.
6
We seek to understand our customers so well that we can anticipate what they need– and how to build for the need– before it’s even asked for. This is equally important for our artists as it is our brand clients.
We pursue answers before the question has to be asked.
+
1
Entrepreneurial spirit is how this company began, and remains vital to our success. And entrepreneurial spirit means that ideas and case studies only go so far: ultimately you need to get on the (proverbial) plane and fully commit to the journey.
We get on the plane.
2
We expect that everyone has confidence in what they do know, and honesty in what they do not know.
We know what we don't know.
3
We have the courage to embrace the unknown, and work through uncertainty rather than grasping on to an inferior plan just because it is more immediately apparent.
We run towards darkness.
4
We’ve never seen anyone fail that did not quit. And that’s why resourcefulness and resilience are equally important to us: we can’t just start with a great idea: we need to keep pushing, failing fast, getting better– and never quitting on our mission or your team.
We are defined by our resilience.
5
The only way we will consistently achieve excellence is to constantly challenge each other and the work we do together. Artificial harmony among our team will only hold us back. But as we challenge each other, we must always do so with respect for each other and the work.
We expect challenge + respect.
6
We seek to understand our customers so well that we can anticipate what they need– and how to build for the need– before it’s even asked for. This is equally important for our artists as it is our brand clients.
We pursue answers before the question has to be asked.
+
1
Entrepreneurial spirit is how this company began, and remains vital to our success. And entrepreneurial spirit means that ideas and case studies only go so far: ultimately you need to get on the (proverbial) plane and fully commit to the journey.
We get on the plane.
2
We expect that everyone has confidence in what they do know, and honesty in what they do not know.
We know what we don't know.
3
We have the courage to embrace the unknown, and work through uncertainty rather than grasping on to an inferior plan just because it is more immediately apparent.
We run towards darkness.
4
We’ve never seen anyone fail that did not quit. And that’s why resourcefulness and resilience are equally important to us: we can’t just start with a great idea: we need to keep pushing, failing fast, getting better– and never quitting on our mission or your team.
We are defined by our resilience.
5
The only way we will consistently achieve excellence is to constantly challenge each other and the work we do together. Artificial harmony among our team will only hold us back. But as we challenge each other, we must always do so with respect for each other and the work.
We expect challenge + respect.
6
We seek to understand our customers so well that we can anticipate what they need– and how to build for the need– before it’s even asked for. This is equally important for our artists as it is our brand clients.
We pursue answers before the question has to be asked.
+
1
Entrepreneurial spirit is how this company began, and remains vital to our success. And entrepreneurial spirit means that ideas and case studies only go so far: ultimately you need to get on the (proverbial) plane and fully commit to the journey.
We get on the plane.
2
We expect that everyone has confidence in what they do know, and honesty in what they do not know.
We know what we don't know.
3
We have the courage to embrace the unknown, and work through uncertainty rather than grasping on to an inferior plan just because it is more immediately apparent.
We run towards darkness.
4
We’ve never seen anyone fail that did not quit. And that’s why resourcefulness and resilience are equally important to us: we can’t just start with a great idea: we need to keep pushing, failing fast, getting better– and never quitting on our mission or your team.
We are defined by our resilience.
5
The only way we will consistently achieve excellence is to constantly challenge each other and the work we do together. Artificial harmony among our team will only hold us back. But as we challenge each other, we must always do so with respect for each other and the work.
We expect challenge + respect.
6
We seek to understand our customers so well that we can anticipate what they need– and how to build for the need– before it’s even asked for. This is equally important for our artists as it is our brand clients.
We pursue answers before the question has to be asked.
+
1
Entrepreneurial spirit is how this company began, and remains vital to our success. And entrepreneurial spirit means that ideas and case studies only go so far: ultimately you need to get on the (proverbial) plane and fully commit to the journey.
We get on the plane.
2
We expect that everyone has confidence in what they do know, and honesty in what they do not know.
We know what we don't know.
3
We have the courage to embrace the unknown, and work through uncertainty rather than grasping on to an inferior plan just because it is more immediately apparent.
We run towards darkness.
4
We’ve never seen anyone fail that did not quit. And that’s why resourcefulness and resilience are equally important to us: we can’t just start with a great idea: we need to keep pushing, failing fast, getting better– and never quitting on our mission or your team.
We are defined by our resilience.
5
The only way we will consistently achieve excellence is to constantly challenge each other and the work we do together. Artificial harmony among our team will only hold us back. But as we challenge each other, we must always do so with respect for each other and the work.
We expect challenge + respect.
6
We seek to understand our customers so well that we can anticipate what they need– and how to build for the need– before it’s even asked for. This is equally important for our artists as it is our brand clients.
We pursue answers before the question has to be asked.
+
1
Entrepreneurial spirit is how this company began, and remains vital to our success. And entrepreneurial spirit means that ideas and case studies only go so far: ultimately you need to get on the (proverbial) plane and fully commit to the journey.
We get on the plane.
2
We expect that everyone has confidence in what they do know, and honesty in what they do not know.
We know what we don't know.
3
We have the courage to embrace the unknown, and work through uncertainty rather than grasping on to an inferior plan just because it is more immediately apparent.
We run towards darkness.
4
We’ve never seen anyone fail that did not quit. And that’s why resourcefulness and resilience are equally important to us: we can’t just start with a great idea: we need to keep pushing, failing fast, getting better– and never quitting on our mission or your team.
We are defined by our resilience.
5
The only way we will consistently achieve excellence is to constantly challenge each other and the work we do together. Artificial harmony among our team will only hold us back. But as we challenge each other, we must always do so with respect for each other and the work.
We expect challenge + respect.
6
We seek to understand our customers so well that we can anticipate what they need– and how to build for the need– before it’s even asked for. This is equally important for our artists as it is our brand clients.
We pursue answers before the question has to be asked.
+
1
Entrepreneurial spirit is how this company began, and remains vital to our success. And entrepreneurial spirit means that ideas and case studies only go so far: ultimately you need to get on the (proverbial) plane and fully commit to the journey.
We get on the plane.
2
We expect that everyone has confidence in what they do know, and honesty in what they do not know.
We know what we don't know.
3
We have the courage to embrace the unknown, and work through uncertainty rather than grasping on to an inferior plan just because it is more immediately apparent.
We run towards darkness.
4
We’ve never seen anyone fail that did not quit. And that’s why resourcefulness and resilience are equally important to us: we can’t just start with a great idea: we need to keep pushing, failing fast, getting better– and never quitting on our mission or your team.
We are defined by our resilience.
5
The only way we will consistently achieve excellence is to constantly challenge each other and the work we do together. Artificial harmony among our team will only hold us back. But as we challenge each other, we must always do so with respect for each other and the work.
We expect challenge + respect.
6
We seek to understand our customers so well that we can anticipate what they need– and how to build for the need– before it’s even asked for. This is equally important for our artists as it is our brand clients.
We pursue answers before the question has to be asked.
+
1
Entrepreneurial spirit is how this company began, and remains vital to our success. And entrepreneurial spirit means that ideas and case studies only go so far: ultimately you need to get on the (proverbial) plane and fully commit to the journey.
We get on the plane.
2
We expect that everyone has confidence in what they do know, and honesty in what they do not know.
We know what we don't know.
3
We have the courage to embrace the unknown, and work through uncertainty rather than grasping on to an inferior plan just because it is more immediately apparent.
We run towards darkness.
4
We’ve never seen anyone fail that did not quit. And that’s why resourcefulness and resilience are equally important to us: we can’t just start with a great idea: we need to keep pushing, failing fast, getting better– and never quitting on our mission or your team.
We are defined by our resilience.
5
The only way we will consistently achieve excellence is to constantly challenge each other and the work we do together. Artificial harmony among our team will only hold us back. But as we challenge each other, we must always do so with respect for each other and the work.
We expect challenge + respect.
6
We seek to understand our customers so well that we can anticipate what they need– and how to build for the need– before it’s even asked for. This is equally important for our artists as it is our brand clients.
We pursue answers before the question has to be asked.
+
1
Entrepreneurial spirit is how this company began, and remains vital to our success. And entrepreneurial spirit means that ideas and case studies only go so far: ultimately you need to get on the (proverbial) plane and fully commit to the journey.
We get on the plane.
2
We expect that everyone has confidence in what they do know, and honesty in what they do not know.
We know what we don't know.
3
We have the courage to embrace the unknown, and work through uncertainty rather than grasping on to an inferior plan just because it is more immediately apparent.
We run towards darkness.
4
We’ve never seen anyone fail that did not quit. And that’s why resourcefulness and resilience are equally important to us: we can’t just start with a great idea: we need to keep pushing, failing fast, getting better– and never quitting on our mission or your team.
We are defined by our resilience.
5
The only way we will consistently achieve excellence is to constantly challenge each other and the work we do together. Artificial harmony among our team will only hold us back. But as we challenge each other, we must always do so with respect for each other and the work.
We expect challenge + respect.
6
We seek to understand our customers so well that we can anticipate what they need– and how to build for the need– before it’s even asked for. This is equally important for our artists as it is our brand clients.
We pursue answers before the question has to be asked.
+
1
Entrepreneurial spirit is how this company began, and remains vital to our success. And entrepreneurial spirit means that ideas and case studies only go so far: ultimately you need to get on the (proverbial) plane and fully commit to the journey.
We get on the plane.
2
We expect that everyone has confidence in what they do know, and honesty in what they do not know.
We know what we don't know.
3
We have the courage to embrace the unknown, and work through uncertainty rather than grasping on to an inferior plan just because it is more immediately apparent.
We run towards darkness.
4
We’ve never seen anyone fail that did not quit. And that’s why resourcefulness and resilience are equally important to us: we can’t just start with a great idea: we need to keep pushing, failing fast, getting better– and never quitting on our mission or your team.
We are defined by our resilience.
5
The only way we will consistently achieve excellence is to constantly challenge each other and the work we do together. Artificial harmony among our team will only hold us back. But as we challenge each other, we must always do so with respect for each other and the work.
We expect challenge + respect.
6
We seek to understand our customers so well that we can anticipate what they need– and how to build for the need– before it’s even asked for. This is equally important for our artists as it is our brand clients.
We pursue answers before the question has to be asked.
+
1
Entrepreneurial spirit is how this company began, and remains vital to our success. And entrepreneurial spirit means that ideas and case studies only go so far: ultimately you need to get on the (proverbial) plane and fully commit to the journey.
We get on the plane.
2
We expect that everyone has confidence in what they do know, and honesty in what they do not know.
We know what we don't know.
3
We have the courage to embrace the unknown, and work through uncertainty rather than grasping on to an inferior plan just because it is more immediately apparent.
We run towards darkness.
4
We’ve never seen anyone fail that did not quit. And that’s why resourcefulness and resilience are equally important to us: we can’t just start with a great idea: we need to keep pushing, failing fast, getting better– and never quitting on our mission or your team.
We are defined by our resilience.
5
The only way we will consistently achieve excellence is to constantly challenge each other and the work we do together. Artificial harmony among our team will only hold us back. But as we challenge each other, we must always do so with respect for each other and the work.
We expect challenge + respect.
6
We seek to understand our customers so well that we can anticipate what they need– and how to build for the need– before it’s even asked for. This is equally important for our artists as it is our brand clients.
We pursue answers before the question has to be asked.
Senior
Leadership
Team
Senior Leadership Team
Steve
Stoute

CEO
Jonathan
Akwue

President
Chaucer
Barnes

CMO
Beto
Fernandez

CCO
Sandi
Preston

CSO
Tristan
Stevens

Chief Client Officer
Ray
Kang

Head of Growth
Joel
Rodriguez

Head of Context
Alison
Hill

Head of Production
Ilyssa
Van Oss

Head of Agency Operations
Steve
Stoute

CEO
Jonathan
Akwue

President
Chaucer
Barnes

CMO
Beto
Fernandez

CCO
Sandi
Preston

CSO
Tristan
Stevens

Chief Client Officer
Ray
Kang

Head of Growth
Joel
Rodriguez

Head of Context
Alison
Hill

Head of Production
Ilyssa
Van Oss

Head of Agency Operations
Steve
Stoute

CEO
Jonathan
Akwue

President
Chaucer
Barnes

CMO
Beto
Fernandez

Chief Creative Officer
Sandi
Preston

Chief Strategy Officer
Tristan
Stevens

Chief Client Officer
Ray
Kang

Head of Growth
Joel
Rodriguez

Head of Context
Alison
Hill

Head of Production
Ilyssa
Van Oss
